Our Top Picks
Green Hive is reader-supported. When you purchase through links on our site, we may earn an affiliate commission. To understand our thorough approach to rating brands and products, explore our comprehensive methodology.
Our Top Picks
Green Hive is reader-supported. When you purchase through links on our site, we may earn an affiliate commission. To understand our thorough approach to rating brands and products, explore our comprehensive methodology.
Looking for a chemical-free laundry detergent alternative?
When it comes to eco-friendly laundry detergents, there are so many options available on the market including powdered and liquid detergents, making it difficult for you to decide which one is right for you. With all of the different scents, ingredients, and promises of 'superior cleaning power,' how can you decide which one is really best for your needs?
Tru Earth laundry strips are one option that has been gaining popularity in recent years. When I was introduced to Tru Earth eco strips Laundry Detergent, I was excited to try it out. I did some research on the product and read the reviews, and then decided to give it a try.
So, here is my honest review of Tru Earth laundry detergent. Did it meet my expectations? Let's take a closer look at this product and see what makes it stand out from the competition.
About Tru Earth
Tru Earth is a Canadian company that was founded in 2019 by Ryan McKenzie, a lifelong entrepreneur with a passion for sustainability. The company is based in British Columbia. Its mission is to provide convenient and affordable green living solutions that help protect the planet.
Tru Earth's flagship product is the Tru Earth laundry Strip, a safe and effective alternative to traditional powder detergent or liquid detergent. The Eco Strip is made with natural ingredients and is completely biodegradable, making it safe for both people and the environment.
In addition to the Eco Strip, Tru Earth also offers a wide range of eco-friendly cleaning products, including Tru Earth eco-strip multi-surface cleaner, wool dryer balls, plastic-free stainless steel straws, reusable cotton mesh, and beeswax food wraps. The company is committed to using only sustainable, plant-derived, and eco-friendly ingredients in all of its products.
Who is Tru Earth owned by?
The company is owned by Ryan McKenzie together with his adventure club partners Brad Liski and Kevin Hinton. It is a Canadian-based company that focuses on developing eco-friendly products.
Where is Tru Earth Eco-Strips made?
Tru Earth Eco-Strips are manufactured in Canada, where strict health regulations apply.
Are laundry strips effective?
Laundry strips are a liquidless, environmentally friendly alternative to traditional liquid laundry soap or detergent. They work in all types of washing machines, including high-efficiency machines, and are made with post-consumer recycled content.
They feel like thin foam sheets and you can split them in two and use half a strip for a small load, or you can use a full laundry strip for heavy or especially dirty loads.
Not only are they better for the environment, but they’re also more economical. A single strip can do a load of laundry in any type of machine – so you save time and money.
If you are a person who is dissatisfied with your current traditional liquid laundry detergent and looking for a safer alternative to laundry pods or liquid detergents, laundry strips are the best option for you.
Are laundry strips better than Laundry Detergent powder?
A laundry detergent strip is a great alternative to traditional detergent. They dissolve in either hot or cold water. Powdered detergents may not dissolve completely and might leave residue in the washer. On the other hand, laundry strips create no more mess and provide a smarter way to clean laundry.
They work in all types of washing machines – top-loading and front-loading washers alike. So whether you have an old top-loading machine or a new front-loading one, these strips will get the job done.
Powdered detergents fill up valuable cupboard space, whereas laundry strips consume only a lesser space. Approximately, 400 loads of laundry strips use the same space as 100 loads of traditional laundry detergents.
Moreover, they work just as well as traditional powder detergents, but without all the negative environmental impacts.
Is Tru Earth laundry strip eco-friendly?
Tru Earth Laundry Strips have a smaller environmental impact. Additionally, the carbon emissions of Tru Earth eco strips are extremely less when compared to today's leading brand liquid and powdered detergents.
Tru Earth Laundry Strips are eco-friendly, one 3-gram laundry strip weighs 94% less than 40 grams of detergent needed for one load. They help in eliminating a billion plastic jugs per year and save 700 million from going into landfills! That's like taking 27 million cars off the road or planting nine million trees straight away - it doesn't get much better than this. The transportation fuel consumption of these eco strips is extremely less which helps in reducing pollution.
Most of the powdered and liquid laundry detergent comes in a plastic bottle or plastic bag that ends up in a landfill. Tru earth packaging comes in a biodegradable cardboard sleeve which occupies only a lesser space when compared to the traditional liquid laundry detergent that uses so much space.
Check out Tru Earth Package dimensions: Length 8.7" (22cm) Width 5.5" (14cm) Height 0.8" (2cm).
As someone who is very conscious about the environment, I appreciate companies like Tru Earth that are making an effort to be eco-friendly. You can save money while doing something good for the planet – now that’s a win-win!
What are the ingredients in Tru Earth?
Tru Earth eco strips are made from natural ingredients which include coconut-based surfactants. Tru earth sheets are free of added dyes, free of chlorine bleach, and completely devoid of any animal-based ingredients. They are vegan-friendly, chlorine bleach Free, and Paraben-free. Also, they are hypoallergenic and can be even used by people with sensitive skin.
I have listed out some of the major ingredients:
- Sodium C14-16 Olefin Sulfonate (a coconut-based surfactant)
- Sodium gluconate (a plant-derived and food-grade and biodegradable water softener)
- Vegetable glycerin
- Corn Starch
- Lauryl Glucoside (plant-derived, biodegradable non-ionic surfactant)
- Glyceryl Cocoate (Coconut oil-based surfactant and an emulsifying agent)
- Cocamidopropyl Betaine - (a plant-derived surfactant)
- Fragrance oil blend (except in the Fragrance-Free eco-strips)
- Paraffinum Liquidum (a light mineral oil)
How can I use Tru Earth Laundry Strips?
Tru earth eco-strips laundry detergent is much easier to use than a traditional liquid detergent. Tru Earth strips are plastic-free, vegan-friendly, and safe for people having sensitive skin.
For best results, follow the manufacturer's instructions.
Step1: Take a Tru Earth eco strip and tear it into two halves.
For smaller loads, you can use half a strip, and for heavier loads, you can use one and a half or two strips.
Step2: Put the strip in your washing machine.
If you are using a top-loading machine, simply place the strip inside the drum of your washing machine.
In the case of front-loading machines, place the strips in the detergent compartment of your machine.
Step3: Add your clothes and start the washing cycle. Tru earth laundry detergent strips dissolve in both hot and cold water.
Do Tru Earth Eco-Strips clean well?
Tru Earth claims to give you "32 loads of laundry for just $15!" But do they clean your clothes? I decided to put them to the test. Each strip of Tru Earth laundry detergent weighs 3g and carries the same power as 40g of premium liquid or powder detergents.
Then, I followed the instructions and added a strip to my washing machine along with my dirty laundry. These unique strips work to remove dirt, stains, and odors from your clothes without the use of harsh chemicals.
They work great on all types of fabrics and can be used in both standard and high-efficiency washing machines. These laundry strips are also paraben-free, which means they are safe for people with sensitive skin.
Sodium gluconate, a biodegradable water softener contained in Tru Earth eco strips laundry detergent prevents soil from resettling on the cloth after washing.
Its low-sudsing composition works in all washing machines, including cold washes. The unique hypoallergenic washing detergent formulation successfully finds out and dislodges dirt molecules and stains, suspending them until they are washed away making your laundry washing chore easier, and more affordable.
One of the best things about Tru Earth laundry strips is that they are very easy to use. Simply place one strip in your washing machine along with your dirty clothes. The Tru Earth strip will dissolve and release its eco-friendly cleaning power, leaving your clothes clean and fresh.
Different Tru Earth Eco Laundry Strips
Tru Earth laundry strips are available in different fragrances and loads. Fragrance-free options of laundry strips are also available for people who are sensitive to scents.
Tru Earth Eco-strips Platinum Laundry Detergent (Fresh Linen)
With its new Platinum Heavy Duty Laundry Detergent Formula, even the dirtiest clothing may be cleaned. The fresh linen scent option of available for 32, 64, and 384 loads.
Checkout the price of the different load options:
32 loads - $14.95
64 loads - $28.95
384 loads - $120.00
Tru Earth Eco-strips Platinum Laundry Detergent (Lilac Breeze)
Platinum laundry detergent is also available in the lilac breeze scent. The platinum advanced formula aids in the removal of oils, grease, blood, and even smoke from your clothing. They are available in 4 different load options - 8, 32, 64, and 384.
- 8 loads - $9.95
- 32 loads - $12.90
- 64 loads - $25.95
- 384 loads - $109.00
Tru Earth Eco-strips Laundry Detergent (Fragrance-Free)
Fragrance-free laundry strips are perfect for people who are sensitive to scents. They are also available in 4 different load options - 8, 32, 64, and 384.
- 8 loads - $9.95
- 32 loads - $12.90
- 64 loads - $25.95
- 384 loads - $109.00
Tru Earth Eco-strips Laundry Detergent (Baby)
Baby laundry detergent strips are specially designed just for your baby's clothing. They are free of harsh chemicals, enzymes, dyes, artificial brighteners, and fragrance-free. Cotton clothing, cloth diapers, towels, and blankets of your child can all be cleaned with this detergent.
Check out their available load options:
- 32 loads - $12.90
- 64 loads - $25.95
- 384 loads - $109.00
What is the difference between Tru Earth platinum and regular?
Platinum laundry detergent uses intensified formula, designed to tackle tough dirt and stains. It even helps remove oils, grease, and blood from your clothes. The regular laundry detergent is a great all-purpose detergent, but the Platinum version takes things up a notch. If you're looking for a little extra power to get your clothes clean and sparkling, the Platinum version is the one for you.
The platinum version is also designed to be used in cold water, which can save energy. It's also great for families with small children or pets, as the intensified formula can help to remove stubborn stains. Whichever version you choose, you can be sure that you're getting a high-quality, effective laundry detergent.
Is Tru Earth the same as Earth Breeze?
Tru Earth and Earth Breeze are two eco-friendly laundry detergent brands that have recently gained popularity for their plastic-less packaging and sustainable manufacturing practices.
Tru Earth and Earth Breeze are both strip-based laundry detergents that come in a cardboard box. Both products are free of harmful chemicals and fragrances, and they are gentle on both clothes and skin. Also, they do offset their carbon emissions by planting trees.
In terms of efficacy, Earth Breeze is just as effective as traditional detergents, while Tru Earth may be slightly less so. When you compare their price, Earth Breeze products are also a bit cheaper.
However, both products are significantly more eco-friendly than conventional detergents, making them a good choice for eco-conscious consumers. It just depends on what's most important to you.
FAQ on Tru Earth
Are Tru Earth products Made in the USA?
All their products are manufactured in Canada. Canada is a country that imposes stringent health regulations and so you can trust their products.
Is Tru Earth plant-based?
Tru Earth products are plant-derived, vegan, and cruelty-free. They are free from animal-based ingredients.
Is Tru Earth non-toxic?
Yes, their products are non-toxic and free of any harmful chemicals.
What is Tru Earth made of?
Tru Earth sells a variety of products such as wool dryer balls, mesh produce bags, beeswax wraps, bamboo cutlery, and eco-friendly laundry detergents. All these products are made from sustainable natural ingredients.
Their laundry products are vegan and cruelty-free. They don’t use any animal-derived ingredients. Their eco-strips are phosphate-free, dye-free, chlorine bleach-free, and made of polyvinyl alcohol (PVA). Natural ingredients like vegetable glycerin, corn starch, and coconut-based surfactants are used in their laundry products.
Do Tru Earth laundry strips work in cold water?
Yes, their eco-friendly laundry strips work both in hot and cold water.
What I loved About Tru Earth Laundry Strips
I have been using Tru Earth Laundry Strips for a few months now and I love them! They can be used in HE machines and dissolve in warm and cold water. They removed stains that I had given up on ever getting out, and my clothes smelled fresh and clean.
I also love the packaging - it is slim and lightweight so that I could save my valuable cupboard space. Their plastic-free package doubles serve as a shipping envelope, reducing waste even more.
I looked over the list of ingredients and was pleased to see how environmentally, animal, and human-friendly they are. They are suitable for extremely sensitive skin because they are paraben-free. Features like phosphate-free, bleach-free, and dye-free make them excellent planet-friendly products.
It was easy to use and store, and I didn't have to worry about spills or messes. You can get your money back from the company if you're not happy with the laundry strips by getting in touch with them.
If you're searching for a perfect laundry detergent alternative, I strongly suggest Tru Earth Laundry Strips.
Tru Earth Environmental Commitment
Tru Earth is committed to doing its part to protect the environment. As North America's leading manufacturer of laundry detergent strips, they offer eco-strips that are not only effective but also earth-friendly.
The plastic microfibers end up in our waterways where they are mistaken for food by fish and other marine life. This can also cause potential health hazards for humans and animals who consume seafood.
An average North American family does 300 loads of laundry per year. Washing all of those clothes equates to approximately 280 billion plastics annually! Over the past year, Tru Earth saved 700 million plastic bottles from being produced, and they are constantly striving to find new ways to reduce our impact on the planet.
This company is leading the way in North American laundry habits by offering a high-performance, environmentally responsible alternative to conventional detergents. They are making a positive impact in the laundry industry and invite supporters to join in their mission #truearthmovement to irradicate plastic from our waterways.
It is our responsibility to irradicate plastic waste, and all of us are committed to finding sustainable solutions that will make a difference for generations to come. One way to do this is to switch to eco-friendly laundry detergent that doesn't use plastic packaging or microfibers.
Social Commitment
Tru Earth is committed to making a difference in the world. They have a donation program in place to help those in need. 32 loads of laundry are donated to charities throughout the world for each first-time subscription purchase.
The #TruChangeMakers is an initiative to help empower people to make positive changes in their communities. They believe that everyone has the power to make a difference, and they are committed to supporting those who are working to make the world a better place.
Tru Earth Review Summary
If you’re looking for an environmentally-friendly and chemical-free way to clean your clothes, Tru Earth laundry strips may be the perfect solution for you! Tru earth strips are plant-derived and devoid of any animal-based ingredients. So far, we’ve found that they are an affordable option that works well for removing basic dirt and stains.
Their carbon emissions are considerably low and their plastic-free packaging is a great solution to reduce our impact on the environment. I love that they offer zero-waste compostable packaging too which helps in mitigating plastic pollution. As someone who is very conscious about the environment, I appreciate companies like Tru Earth that are making an effort to be eco-friendly.
Have you tried using Tru Earth eco-friendly strips before? What was your experience like? Try Tru earth strips today and see how much easier your laundry routine can be!
Overall, I am impressed with the uncompromising cleaning power of Tru Earth Eco-Strips and would recommend them to anyone looking for an eco-friendly and cost-effective laundry solution.
The impact of logistics on the environment. (2016, August 12). The Open University. Retrieved August 24, 2022, from https://www.open.edu/openlearn/money-business/leadership-management/supply-chain-sustainability/
Laundry Practices and Water Conservation. (2021, August 11). National Park Service. Retrieved August 24, 2022, from https://www.nps.gov/articles/laundry.htm
Okamoto, K. (2021, August 6). Your Laundry Sheds Harmful Microfibers. Here’s What You Can Do About It. Wirecutter: Reviews for the Real World. Retrieved August 24, 2022, from https://www.nytimes.com/wirecutter/blog/reduce-laundry-microfiber-pollution/